Branding & Identity

Yee Design & Production

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ABOUT YEE DESIGN & PRODUCTION

Yee is a local entrepreneurship design & production business that offers decor products made out of industrial materials. I created a flexible visual identity for the brand that integrates both, product name and brand name into one purpose-driven visual.


Type of Project: Branding & Identity

Year: 2019

Tools: Adobe Illustrator, Photoshop

 

The research and conceptualization for this brand was focused on showcasing the owner personality. We worked in a collaborative process establishing Yee_. as her true self. I created a flexible logo that would integrate both, product name and brand name into one purpose driven visual allowing the isotype to be part of the product design.

 
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